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Reklama I: Persvazivní prostředky „tradiční“ reklamy – Učebnice s interaktivní příručkou
Reklama I: Persvazivní prostředky „tradiční“ reklamy – Učebnice s interaktivní příručkou
PhDr. Radka Holanová , Ph.D.
Vydavatel
Univerzita Karlova, Pedagogická fakulta
Formát
Jazyk
ISBN
978-80-7603-753-3
Rok vydání
2026
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